During a five-year partnership with Experian, I collaborated with their marketing team to deliver diverse creative solutions—from motion graphics and print to high-impact digital assets. I translated complex requirements into high-impact visual stories for events and digital platforms.
Software
Illustrator, Photoshop, Indesign, After Effects, PowerPoint
Guidelines
Over my five years with Experian, I have worked closely within their guidelines while playing an active role in developing them.
Products
Printed guides, flyers, leaflets, brochures and adverts. Digital white papers, guides and infographics. Event stands. Animations. Presentations.
Overview
Experian is a multinational data broker and consumer credit reporting company headquartered in Dublin, Ireland. It is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index. Experian is a partner in USPS address validation. It is one of the "Big Three" alongside TransUnion
and Equifax.
Design thinking
Following a standout debut, my reputation at Experian grew through consistent internal referrals. For five years, I became Experian’s go-to creative, translating complex data heavy briefs into high-impact visual stories—spanning motion graphics, print, and large-scale event design.
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The Brief: I was asked by Experian to design a comprehensive interactive onboarding suite for new hires. I transformed over 100 pages of complex technical content—covering end-to-end data lifecycles, global regulations, and governance frameworks—into a streamlined, user-centric PDF
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The Solution: Collaborating with internal teams and external copywriters, I overhauled a data-heavy technical manual into a streamlined, user-friendly onboarding experience. To manage the high volume of information, I implemented an intuitive navigation system and interactive elements that condensed the page count and reduced cognitive load for the user.
While adhering strictly to brand guidelines, I integrated bespoke infographic elements to visualise complex data structures.
The project was a significant success, eventually being adapted into a printed edition, standalone infographics, and executive presentation packs.
Our journey together
During my 5 year tenure at Experian’s
global headquarters, I delivered a diverse portfolio of high-impact projects for various marketing leads. I was entrusted with the design and communication of the company's most sensitive and critical data services, consistently producing high-caliber work that met rigorous corporate standards.
